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Abstract:
Financial Services Interactive Application Winner of 2005 Internet Advertising Competition Awards
San Diego, California, May 11, 2005 One Paycheck at a Time Inc., providing easy, no-nonsense debt-elimination strategies, received the prestigious award of Best Financial Services Interactive Application in the 2005 Internet Advertising Competition (IAC) Awards sponsored by the Web Marketing Association. The website was voted the best in its industry category for the interactive medium.
The One Paycheck at a Time website, found on the Internet at www.onepaycheckatatime.com, was judged on seven criteria including, creativity, innovation, design, copywriting, use of medium, memorability and impact. The site was concepted and written by One Paycheck at a Time President, Kimberly Griffiths, with Web development and creation by Clearcubed Interactive, Inc. The site won over all entries submitted by advertising and interactive agencies, and corporate marketing departments worldwide. More information regarding the award can be found on the winner's page at http://www.advertisingcompetition.org/iac/winner.asp?eid=3701.
"It is an honor to receive the IAC's Best of Industry award for this application," said Kimberly Griffiths, author and developer of the One Paycheck at a Time paperback book, eBook and online eTools. "We have met our goal of creating a website that is easy to understand and navigate for users on their journey to becoming debt free," Griffiths added.
The One Paycheck at a Time website and eTools provide subscribers with an online, interactive guide to targeting and paying off debt on a paycheck by paycheck basis. This strategy differs from most other debt reducing strategies that tend to focus on the traditional monthly bill payment process. The website eTools enables users to easily follow the process and see their progress through a customized graphic interface.
The IAC Awards are produced by the Web Marketing Association to honor excellence in online advertising, recognize the individuals and organizations responsible, and to showcase award-winning Internet advertising. The IAC Awards is one of very few competitions to recognize only online categories of advertising.
About One Paycheck at a Time
One Paycheck at a Time Inc. is the leading source for sensible debt reduction solutions. Its products include the One Paycheck at a Time paperback (ISBN: 1591133327), as well as an eBook format, and the eTools program. The author of the book and president of the company, Kimberly A. Griffiths, has been through the vicious cycle of debt herself and has made it her personal goal to share her experience to help others. More information can be found on the The One Paycheck at a Time website on the Internet at www.onepaycheckatatime.com.
About the Web Marketing Association
The Web Marketing Association, led by founding member and president William Rice, is an organization working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of advertising, marketing and promotion used to attract visitors to Web sites. Since 1997, the Web Marketing Association's annual WebAward Competition has been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its seventh year, the WebAward Competitions have become the premier event for Web developers and marketers worldwide.
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